Market Segments
Who We Serve at Talie & Co. Strategies
We are a strategic, creative, and proven company, partnering with leaders and organizations that are ready to invest in PR that moves the needle, drives growth, and delivers measurable results.
All clients enter through our EMERGE PLAN
All clients start with our EMERGE PLAN and are placed into one of our three engagement levels: Agency of Record, Signature Publicist, or The Experience Package.
Agency of Record
Signature Publicist
The Experience Package
We currently serve two defined market segments.
SPECIAL EVENTS FOR ESTABLISHED
Special Events & Established Organizations
Who This Is For
Organizations, institutions, and entities with defined timelines, allocated budgets, and a clear need for public visibility, community engagement, and stakeholder alignment.
This Segment Includes:
- ✔ City and municipal community events and initiatives
- ✔ Public affairs programs and civic activations
- ✔ Faith-based galas, conferences, and fundraising events
- ✔ Cultural festivals, summits, and large-scale programs
- ✔ Established nonprofits with boards, sponsors, or donors
- ✔ Institutional churches and faith organizations
How This Market Engages
Clients in this segment typically enter through:
Best-Fit Outcomes
- ✓ Strategic event visibility
- ✓ Media coverage and public awareness
- ✓ Community and stakeholder trust
- ✓ Post-event amplification and reporting
SECONDARY MARKET SEGMENT
Selective Representation Markets
Who This Is For
Creatives, public figures, and mission-driven organizations considered for representation through application, referral, or strategic review.
This segment is intentionally limited and alignment-based - only those whose mission and stage match our EMERGE PLAN are invited to work with us.
This Segment Includes
Music
- • Upcoming artists
- • Independent labels
Film
- • Upcoming actors
- • Independent productions
Arts & Culture
- • Arts and cultural creatives
Nonprofits & Faith
- • Early-stage or grant-based nonprofits
- • Non-institutional faith-based initiatives
How This Market Engages
All clients in this segment are assessed and placed into the appropriate EMERGE PLAN engagement:
Annual strategic advisory partnership (ideal for organizations ready for year-round guidance)
Hands-on, ongoing PR representation (perfect for organizations needing active execution)
Short-term, high-impact execution (for specific campaigns or projects)
Each engagement is built on our Brand → Expose → Connect framework.
Find Your Perfect Engagement Path
Choose the service option that best matches your organization's current needs and goals
Ready for Year-Round Strategy
Ideal for organizations seeking long-term, strategic PR guidance and advisory support.
Get StartedNeed Hands-On Publicist Support
Perfect for organizations who want dedicated PR execution and representation for ongoing initiatives.
Explore OptionJust Starting / Unsure
"Unsure where you fit? Schedule a consultation and we'll guide you to the right engagement."
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